Professor Victoria Shaw is an Assistant Professor of Marketing. Victoria’s career spans consulting work, international firms, and global academic research. After completing her degree at Anderson University, she moved to Italy to receive her Master degree in International Management. She completed her dissertation in the discipline of neuromarketing while participating in an Erasmus research exchange with Durham University (UK). She has consulted in industries spanning from technology to agriculture and is a certified HubSpot Marketer. Her courses cover topics from Global Marketing and Digital Strategy to Market Research and Data Ethics.