Anderson University Logo
To celebrate Anderson University’s dedication to revitalization, we introduced a new distinctive AU logo. The logo features the university’s name with an overarching base and orange flame. Students and alumni will associate this graphic with the Eternal Flame landmark located in the front of Decker Hall.
Established in 1992 to mark the university’s 75th anniversary, the Eternal Flame is a constant beacon of light, radiating a powerful glow upward and outward. It echoes the university’s mission to educate and prepare individuals for lives of faith and service in their families, churches and society. As a never-ending source of light, the Eternal Flame relates to revitalization as it provides encouragement to the university and our students. Revitalization extends the path to our place as the distinctive Christian university built on the core values of integrity, excellence, servant leadership, responsibility and generosity.
View the Brand Continuity Guide [PDF] for further explanation of usage of the logo and university marks.